With over 25 years of experience in the payment card industry, Roy was previously with American Express, as VP and General Manager, responsible for launching the commercial cards businesses in the UK, EMEA and LAC.
As a consultant, works with banking and payment card clients around the world, emphasising the importance of empirical results to identify and implement best practices in customer marketing and relationship management.
Project managed the launch of ground-breaking coalition loyalty programmes in the Netherlands, Spain and the UK.
As rewards lead for MasterCard, audited financial services rewards programmes in Argentina, Chile, Spain, Germany and Italy. As an independent consultant completed similar assignments in the Netherlands, Spain, the UK, Ireland, Greece, Canada, Dubai, Kuwait, Australia, Singapore, Israel, Turkey, Saudi Arabia, Brazil, Venezuela and Mexico.
Clients include AIB (Dublin), Air Miles UK, Air Miles España (Spain), American Express (US, UK, and Mexico), Arab National Bank (Saudi Arabia), Argos/Home Retail Group, Bancomer (Mexico), Banco Portugues de Investimento (Lisbon), Bank of Ireland, Bank of Scotland, Banque Nationale (Canada), British Gas, BUPA, Caixa de Catalunya (Spain), Co-operative Bank, Colloquy (US), Credicard (Brazil), Diners Club International, Garanti Bank (Turkey), Gulf Bank (Kuwait), Hispamer Grupo Financiero (Spain), HSBC, Loyalty Management International, Masria (Cairo), MasterCard International (New York), National Commercial Bank (Saudi Arabia), NatWest, Nectar, Pearl Assurance, Piraeus Bank (Greece), The Collinson Group, Tejari (Dubai), RBS Group, South African Airways (Johannesburg),Unifina (Portugal), Ulster Bank, Virgin Atlantic Airways, Visa (Singapore, EU, Russia, South Africa, Turkey, Poland).
Frequent contributor to Global Reach, a VoiceAmerica programme for business leaders. Writes Expert’s Corner for NYPAY, New York’s professional organization for payment industry leaders. Wrote ”Marketing Planning for Financial Services” (Gower Publishing).